From Ocean Plastic to Premium Flooring: The Blue Eleven Story

From Ocean Plastic to Premium Flooring: The Blue Eleven Story | SuperOak Hybrid Wood Flooring

What if the plastic polluting our oceans could become the floor under your feet? That's exactly what Benchwick — SuperOak's parent company — achieved with Blue Eleven technology.

The Ocean Plastic Crisis

Over 8 million tons of plastic enter the ocean every year. Most of it — polyethylene and polypropylene — will take 400+ years to decompose. It breaks into microplastics, enters the food chain, and damages marine ecosystems worldwide.

Turning Waste into Floors

Blue Eleven's core is made from 80% recycled ocean plastic — polyethylene and polypropylene recovered from waterways and coastal cleanup operations. This plastic is cleaned, processed, and engineered into a rigid flooring core that outperforms traditional materials:

  • Superior impact resistance — recycled PE/PP is tougher than virgin PVC
  • 100% waterproof — plastic that survived the ocean is naturally water-proof
  • Completely PVC-free — no chlorine chemistry involved
  • Dimensionally stable — won't expand or contract with temperature changes

Certified and Recognized

Blue Eleven isn't just marketing — it's validated by independent testing and major awards:

  • FloorScore certified for indoor air quality
  • Greenguard certified
  • Phthalate-free
  • Green Product Award winner
  • TISE 2024 Best of Innovation

The Bigger Picture

Every floor installed with Blue Eleven technology represents ocean plastic that's been permanently removed from the environment and turned into a useful, durable product. It's proof that sustainability and premium quality aren't mutually exclusive.

SuperOak carries forward this same commitment to non-PVC, sustainable flooring. Explore the collection.